NutriTrack
NutriTrack's goal was to offer diners everything they would need to know to make healthy choices at local eateries.
Approach
On its surface, NutriTrack was to be an online restaurant finder, but the vision for it went well beyond a static listing of restaurant names and addresses. The site was intended to offer restaurant information via an application that gave users the ability to search according to criteria as varied as data for dieters on a points-based weight-loss system, location, vegetarian offerings and more, with the choice to save searches.
nGen Works designed a fresh look and devised a user interface that would allow quick, intuitive movement around the site, bringing users to a comprehensive description of a single establishment that included menu items that met the searcher’s criteria. On the restaurants’ side, the application also would have included a restaurant owner screen and functionality enabling the addition of dishes and nutritional information with a recipe builder screen.
